Privacy Policy
1. Who We Are
UTD Books is operated by Up-To-Date Information Services. Website: https://guybutchers.com Postal address: Davey’s Lane, Bardwell, Suffolk, United Kingdom Email: [email protected]This Privacy Policy explains how we collect, use, store and protect personal information when you visit our website, contact us or purchase physical books from us. eBooks by Guy Butchers are available to purchase through Amazon Kindle; purchases made through Kindle are subject to Amazon’s applicable privacy practices and policies.2. Information We Collect
Depending on how you use our website, we may collect:- Your name
- Billing and delivery address, where applicable
- Email address
- Telephone number, if you provide one
- Order details and purchase history for orders placed through our website
- Payment and transaction information made available to us by our payment provider
- Messages and information you provide when contacting us
- Technical information generated when you use our website, such as information collected through cookies, security logs and website functionality
3. How We Use Your Information
We use personal information where necessary to:- Process and manage physical book orders placed through our website
- Take, verify and confirm payment
- Arrange printing, fulfilment and shipping of physical books
- Send order confirmations and delivery updates
- Respond to questions, complaints and refund requests
- Maintain business and accounting records
- Protect our website and help prevent fraud or unauthorised activity
- Meet applicable legal obligations
- Send marketing communications where permitted by law
4. Payments — Lloyds Bank Cardnet
Our website uses WooCommerce to manage online orders and the Lloyds Bank Cardnet payment gateway configured on our website to process payments. Payment information is handled through the payment service and gateway integration used on our website. We do not intentionally store full payment card details in our own order records. Payment processing may involve security checks, transaction records and information required to authorise, verify or investigate a payment. The applicable payment provider’s terms and privacy information may also apply.5. Book Printing and Shipping — BookVault
We use BookVault to print and fulfil physical book orders. To fulfil an order, we may share the information BookVault needs, such as your name, delivery address and relevant order details. This information is used to prepare and ship your purchase. We do not share customer information with BookVault for unrelated purposes through this fulfilment process.6. Amazon Kindle eBooks
eBooks by Guy Butchers are available to purchase through Amazon Kindle. If you purchase an eBook through Kindle, Amazon handles the transaction and digital delivery under its own applicable systems, terms and privacy policies. We do not process Kindle purchases through our website, and we do not receive your Kindle account or purchase information from Amazon unless Amazon separately provides it to us or you share it with us. For information about how Amazon collects and uses personal information for Kindle purchases, please refer to Amazon’s applicable privacy notice and Kindle terms.7. Our Legal Bases for Using Personal Information
Under applicable UK data protection law, we rely on the following legal bases, as appropriate:- Contract: To process your website order, take payment and arrange delivery.
- Legal obligation: To maintain records and comply with applicable legal requirements.
- Legitimate interests: To manage our business, respond to enquiries, maintain website security, prevent fraud and handle disputes, where these interests do not override your rights.
- Consent: Where consent is required, for example for certain marketing communications or non-essential cookies.
8. How Long We Keep Information
We keep personal information only for as long as reasonably necessary for the purposes explained in this policy. Order, transaction and accounting records may be retained for the period required by applicable tax, accounting and other legal obligations. Other order information is kept for as long as reasonably necessary to manage orders, provide customer service and deal with related disputes. Customer correspondence is retained for as long as necessary to resolve the enquiry and maintain appropriate business records. If you subscribe to marketing communications, we will retain the information needed for that purpose until you unsubscribe or withdraw consent, as applicable. We may retain a limited record of your preference so we can respect your request. Retention periods depend on the type of information and why we need it.9. Cookies
Our website may use cookies and similar technologies required for functions such as shopping baskets, checkout, security and remembering essential website settings. If our website uses analytics, advertising or other non-essential cookies or similar technologies, we will request consent before using them where required by law. You can manage your choices through the cookie controls available on our website, where provided. The cookies and technologies actually used depend on the website’s configuration and installed plugins. Please refer to the website’s cookie notice or settings for further information.10. Sharing Personal Information
We may share relevant personal information with service providers where necessary to operate our website, process payments or fulfil orders. These may include:- WooCommerce and website infrastructure providers used to manage orders and operate the website
- Lloyds Bank Cardnet for payment processing
- BookVault for printing, fulfilment and shipping of physical books
11. Data Security
We take reasonable technical and organisational steps to protect personal information against unauthorised access, loss, misuse or disclosure. No method of electronic transmission or storage is completely secure, so we cannot guarantee absolute security.12. International Transfers
If personal information is transferred outside the United Kingdom, we will take steps to ensure that the transfer complies with applicable data protection law, including using an appropriate safeguard where required. The locations in which our service providers process information depend on their arrangements and the services used.13. Your Data Protection Rights
Depending on the circumstances and applicable law, you may have the right to:- Request access to your personal information
- Ask us to correct inaccurate information
- Request erasure of information
- Request restriction of processing
- Object to certain processing, including direct marketing
- Request a copy of information in a portable format where the right applies
- Withdraw consent where processing is based on consent
- Complain to the UK Information Commissioner’s Office (ICO)